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Case study · The Operator for Clinics

How an Acupuncture Practice Booked 164 Appointments After Hours Without Hiring Anyone

90 days of verified booking records from a real two location practice. No projections, no estimates. Every number below comes from the booking ledger.

Client

Healing Acupuncture & Beyond

Dr. Jennifer Yen

Locations

Rockville and Clarksburg, MD

Two clinics, one calendar system

Data window

90 days

Verified booking records

Two locations, one front desk, and patients who call at 8pm

The practice runs two clinics, one in Rockville and one in Clarksburg. The front desk works business hours. Patients call after 5pm and on weekends, and those calls went to voicemail.

A patient who reaches voicemail is a patient who can still book with someone else before morning. The obvious fix is a second front desk hire, and that costs $3,000 to $4,000 a month per location. For two locations, that math never worked.

What I installed

The Operator books, qualifies, and confirms patients 24 hours a day across both locations. It is connected to the real calendar the practice already uses, so a booking is an actual appointment on the schedule, not a message waiting for a callback.

Every action it takes is logged with a verifiable record. The staff workflow did not change. The front desk walked in each morning to a fuller calendar, not a new tool to learn.

The results, from the ledger

90 days of verified booking records. Aggregate numbers only, no patient level data leaves the practice.

273
Total bookings in 90 days
Verified booking records across both locations
164
Booked after hours
Nights, weekends, and holidays, while the desk was closed
60%
Of bookings arrived when the desk was closed
164 of 273 bookings landed outside business hours
0
HIPAA incidents
Patient data scrubbed before any external system

An answering service takes a message. This books the visit.

A message means someone still has to call back, and the patient who wanted a 9pm appointment is asleep by then. The Operator books the appointment while the patient is still motivated, on the real calendar, in the same call or message thread.

And because every action lands in a proof ledger, the practice can audit exactly what was booked, when, and for which location. Trust comes from the record, not from my word.

Less than half of one front desk hire

A second front desk hire costs $3,000 to $4,000 a month per location and still goes home at 5pm.

Plans start at $2,500 a month and cover both locations plus nights, weekends, and holidays.

See it running on your calendar

15 minutes. I will show you the live booking ledger from this case study and what the same system looks like pointed at your practice.

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